Zooming In… On Zoom

Zoom has not just become a household name; it's on its way to achieving iconic status, akin to Kleenex or Chapstick. With its user-friendly interface and its intuitive features, Zoom has transformed the way we connect, collaborate, conduct business and produce virtual & hybrid events. Join as we take a closer look into Zoom’s best features that have revolutionized the virtual communication landscape.

1. HD Video and Audio Quality:

One of Zoom's standout features is its ability to deliver high-definition video and crystal-clear audio in real time. While this feature may seem like a no brainer, the lack of delay and quality ensures that participants can engage in meetings with the same level of clarity as if they were in the same room. The platform can seamlessly navigate the participants' internet connection, providing a seamless experience regardless of the users' location to avoid that dreaded bandwidth spinning wheel that can curtail an entire meeting or event.

2. Virtual Backgrounds:

Zoom was one of the first on the scene with this feature and to this day is one of the few platforms to have truly mastered it.  Users can choose from a range of pre-loaded backgrounds and videos or upload their own, instantly transforming their surroundings. If using a greenscreen behind the camera the user will seamlessly integrate with their chosen environment. This not only adds a touch of fun to meetings but can also be used as an additional branding opportunity for more formal webinars.

3. Screen Sharing:

While screen sharing is nothing new, once again Zoom has taken it to the next level. They have worked diligently to make sharing your entire screen, or a specific application as user friendly as possible. Additionally, the ability to share videos and sound seamlessly, gives production teams like ourselves the tools to elevate the production of any meeting or webinar. Lastly, it’s simple to use whiteboard that can not only turn any brainstorming session into a digital masterpiece, but increase attendee engagement and retention of your content.

4. Breakout Rooms:

If you can remember meetings before breakout rooms, especially for larger meetings, it was hard to connect to the other participants in a significant way. Breakout rooms has changed all of that. This feature is available for meetings but can now be utilized for your next webinar as well! Zoom’s continuous work on this feature has added the ability to screenshare to all rooms simultaneously, send written or verbal announcements to your participants and even set up your rooms where attendees and jump around and connect with various individuals or topics. This is particularly valuable for workshops, team-building exercises, and brainstorming sessions.

5. Chat and Reactions:

In a virtual setting, non-verbal communication is crucial. Zoom has once again surpassed its competition with its latest update. Participants can now reply to a thread, format their messages with rich text, preview their images before sharing and the funnest of all react to other messages using emojis.

6. Security and Privacy Controls:

Zoom got a lot of flak a few years ago for its less-then-ideal security features… but honestly, they have done the work and “Zoom bombing” is far away in the rear view mirror. The platform now fully reflects this commitment with simple yet effective features such as meeting passcodes, waiting rooms, and end-to-end encryption, users can feel confident that their virtual meetings and events are secure and private.

All meetings and event platforms always have room to grow and innovate, but Zoom has set the standard for online meetings. Its array of features, from enhancing the quality of communication to fostering collaboration, has made it an indispensable tool for businesses, educators, event planners and individuals alike. Zoom's commitment to innovation ensures that it will remain a vital platform for connecting people in the digital age. Contact us today to learn more about how the team at Revent Consulting can help you elevate your next Zoom meeting or webinar.